
How to Increase the revenue of any business by up to 30%?
If you are a good online marketer, you probably promote your business on different platforms such as Facebook, Google, Taboola, and Outbrain. When you are doing so, your aim is to get new customers, but how much money you invest in your existing clients or in people who visited your site but didn’t do anything? Investing in these two groups can easily increase your profit by up to 30%. This is how you can do this:
Invest in email marketing
Try to get subscribers to your site. Plan and send newsletters regularly. These are people who were already interested in your business, so most likely they can be convinced to buy your service or product.
Do Retargeting!
You have already spent a lot of money bringing a relevant audience to your site. These are people who were interested in your service or your product but for some reason, they haven’t spent their money on you.
In retargeting, we use cookies to paint the users who visited the site and to find them across the internet.
Companies such as: Facebook, google, Taboola or other retargeting platforms will offer you the option to manage retargeting campaigns.
In short amount of time, you will find out that your retargeting campaigns will be those who spend very little of your marketing budget but bring the highest performance.
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